Archive / November, 2013

Asda develops its ‘Clicks and Bricks’ strategy

Asda, the value retailer, has committed to the extension of its digital department Click and Collect.

Online business is a core part of Asda’s growth strategy and the merchant hopes to have over 1,000 locations by 2018, currently only holding 218, and to generate £3bn in annual sales.

The move follows an announcement that came earlier this year in August to accelerate investment in technology and infrastructure to make shopping more convenient; allowing customers to shop for what they want, when

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Sainsbury’s online hits £1bn sales milestone

Sainsbury’s online grocery business has hit annual sales of £1bn as shown by its September figures.

The retailer’s online arm now delivers to over 190,000 customers every week with sales growth of over 16% per year.

Jon Rudoe, Sainsbury’s Director of Online, Digital & Cross-Channel, said: “We’ve gone from strength to strength in recent years, and hitting £1bn in sales is a great testament to the dedication to our colleagues who always go the extra mile to deliver outstanding

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Our top 5 retail apps

With retail apps being high on merchants’ agendas, it’s worth knowing which companies have made a big dent in the app market. So, before you reach out to customers with a shopping or payment app, take a look at the following companies who are leading the way for mobile based technologies to see how it’s done best.

PayPal
Seller: PayPal, an eBay Company

The Pay Pal digital wallet can be used on the go at restaurants, stores, and more. The payment app allows users to pay via their mobile phone

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A retailers’ guide to being prepared for m-commerce

Smartphone penetration in the UK has reached 48.4% of the population, according to the European Travel Commission’s New Media Trend Watch.

Retailers were quick to take advantage of the digital lifestyle and according to IMRG more than 50% of smart phone and tablet owners are accessing retailers’ web stores and brands via mobile phone. Argos’ mobile sales rose 114% in the four months from March to June 2013, compared with the same period last year and now mobile sales account for 15% of total

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McDonalds push for a digital ecosystem

Following the roll out contactless payments in all of its 1,200 UK stores, reported to be one of the largest of its kind UK, McDonald’s continues to stay up to date and embrace technology deployment.

The fast food chain is now engaging with customers through interactive technologies in its restaurants. Self service kiosks, tablets and 3D printing are all being introduced to meet with the mind set of its tech-savvy customers and ultimately to afford the restaurant further business growth.

Mark

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