The oldies, but goodies of 2014
Looking back over 2014 there were a few technologies that held their place in the spotlight across the retail and hospitality sectors, proving their worth of investment.
Our oldies, but goodies of 2014 are:
Interactive table
While more of an old school technology, the interactive table is still making a name for itself as retailers and restaurateurs continue to pick up on its promising digital features and benefits.
- TakeThomson the holiday store for example that won ‘Digital store of the year’ by using interactive tables to bring holidays to life for its customers. Holiday goers could use the tables to explore the world for holiday destinations, search and find hotels and resorts, plus use ‘mood’ images to find inspirational ideas.
- Adding entertainment to the mix, restaurant chain Pizza Hut trialled interactive tables that not only allowed guests to build and order their pizza, but while they waited they could also play games.
- On a similar note, Thomas Pink the fashion retailer used interactive tables for its made-to-order shirt service that allowed customers to design their own shirts choosing the fabric, fit, collar and cuff styles, and then when not in use the screens played brand videos and linked to the retailer’s social media pages as well as providing general store information.
QR code Its’ been a quieter year fro QR codes compared to some
