Tag Archives: E-retail

How to work an omni-channel ecosystem

Rumour has it that online stores may well be complementing high street stores, working with them now rather than against. So while multichannel retailers are racking up sales online, they come as additional revenue, for the tills are still ringing in store.

This comes as good news for supporters of omni-channel retailing, indicating even more that this could truly be a new wave of shopping to line the pockets of the brands and retailers. As one in three people already use multiple channels when

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Digital Storefronts hit Westfield

Westfield Labs and eBay Inc. are challenging the concept of window shopping with the launch of a through glass shopping experience. The event combines traditional high street shopping with mobile and online technology.

Westfield Labs and eBay Inc. are introducing three digital storefronts at Westfield San Francisco Centre, for Sony, TOMS and Rebecca Minkoff. Shoppers passing by the windows will be able to touch and interact with the digital stores in order to select and purchase a limited selection

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ASOS ups sales using real time data

Fashion e-retailer, ASOS, is using real time pricing software to help boost its revenue. The software is supporting buying and merchandising departments by pulling in data from across the web such as competitor pricing to keep decision makers up to date with industry actions.

Maria Hollins, Retail Director at ASOS, said: “At ASOS, being first for fashion means being always competitive and having just the right assortment. We’re using Editd every day to help us make critical buying and

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Does shopping as we know it have a future?

Right now we’re seeing physical retailers fighting to save their brands through the launch of online shops and showroom style stores. Yet at the same time, the online retailers are concerned that they need to tap into the traditional bricks and mortar shopping method, just in case it e-retailing isn’t the future.

Meanwhile lurking in the background and slowly taking its form is big data, which could possibly wipe out both shopping habits and turn the whole thing on its head.

Data is increasingly

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Where and when should retailers invest in technology?

E-retailing is not just about filling a store with technology or investing in online shopping websites, apps and other marketing techniques. The challenge is to understand what technology will work best for customers and how to complete a sale from order to supply as seamlessly as possible.

For example, supermarket chain Kroger has recently installed infrared cameras that detect body heat, which help determine the number of lanes to open. While Walmart has updated its app to change from an external

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