Tag Archives: Retail IT

Ten technology trends for 2014

Following the biggest trend of 2013 – multi-channel, aka omni-channel retailing, Retail week has asked the experts what technology they think will be likely to trend in the retail industry this year in 2014.

A couple to watch out for are: wearable technology, as in Google Glass which is set to fully launch this year and impact on how consumers use mobile technology, as well as interactive apps, particularly with the fashion retailers.

Here are the main ten trends predicted for 2014:

1) 4G

Mobile

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3 steps to harnessing big data in retail

Retailers have increasing amounts of data at their fingertips, but this is nothing without: 1. a clear strategy of what to use and how to use data in order to compete with other retailers and 2. the correct deployment of a model that can extract and deliver the information required.

For retailers to fully exploit data and analytics three mutually supportive capabilities must be adhered to:

1. Choose the right data

Retailers should identify, combine, and manage multiple sources of data. In doing so

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Benefits of utilising Wi-Fi in store

Initially recognised as a service provided by coffee shops, airports and hotels, free Wi-Fi access for customers is now trending among retailers.

As mobile devices integrate further into every day shopping, it makes sense for the high street to stop fearing the digital era and join it instead by bringing the perks of the internet in store. According to a consumer survey carried out by Econsultancy, 43% of UK shoppers use smartphones while on the move to compare prices and read product reviews

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