McDonalds push for a digital ecosystem

Following the roll out contactless payments in all of its 1,200 UK stores, reported to be one of the largest of its kind UK, McDonald’s continues to stay up to date and embrace technology deployment.

The fast food chain is now engaging with customers through interactive technologies in its restaurants. Self service kiosks, tablets and 3D printing are all being introduced to meet with the mind set of its tech-savvy customers and ultimately to afford the restaurant further business growth.

Mark

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